One of the most frequently asked questions I get is how to advance within a public accounting firm, a company and/or the profession. In this column, I will explore how to leverage personal branding, emotional intelligence (EQ) and other leadership skills and strategies to advance by sharing advice from personal experience, feedback, research and interviews with several leaders within our CPA profession.
CPAs are trained to be methodical. They know how to break down assignments into smaller tasks to complete projects on time and within the established budget. That’s why they are perfect to work on complex projects that involve implementing technologies, especially on an accelerated schedule.
One of the most important aspects of growing your career is intentionally building your personal brand. This article covers: What is a personal brand? Why focus on your personal brand? How to build it?
Every business needs a strategic plan in order to thrive, and this has never been truer given the current economic environment.